With vibrant designs and 100% vegan and recyclable footwear, Melissa celebrates Brazilian culture
Brazilian fashion, with its vibrant DNA, creative flair, and growing commitment to sustainability, has moved beyond being just a tropical charm to becoming a solid presence in U.S. runways and store windows. From New York to Los Angeles, Brazilian brands are not only attracting consumers but also securing a place in one of the most competitive fashion markets in the world. Here are the top names taking “Made in Brazil” to the next level on the global stage.
Melissa – Sustainability Meets Los Angeles
Iconic Brazilian shoe brand Melissa is making waves in the U.S. with 100% vegan, recyclable shoes made with at least 30% recycled materials. In 2024, Melissa opened its first Los Angeles store at Westfield Century City, celebrating the city’s vibrant culture. It also has a strong presence in high-traffic malls such as Sawgrass Mills in Florida.
With tropical prints and a striking Brazilian identity, Farm showcases colors and sustainability.
Farm Rio – Rapid Expansion with a Brazilian Soul
Rio-based Farm Rio is in full expansion mode. After its first store in SoHo, NY, in 2019, it opened in Venice Beach and West Hollywood, and in November 2024 launched a new store in Brooklyn. With $117 million in global revenue in 2023 and B Corp certification, Farm Rio is now eyeing locations in the Upper East Side, Washington D.C., and The Hamptons.
Carmen Steffens – A Brazilian Fashion Icon
Known for its glamorous and bold style, Carmen Steffens continues to make an impact internationally, with memorable runway moments like its NYFW appearance alongside supermodel Adriana Lima.
Lenny Niemeyer – Luxury Swimwear from Brazil
The brand have a strong presence in Brazil, is known for its high-quality designs and is a recognized name in the international swimwear market, including the U.S
Havaianas are a Flip-Flop Sandal that was created in Brazil in 1962 and has become a trend in the USA more recently
Cris de Barros – Brazilian Dedicated e-Commerce Success
The clothing and shoe brand experienced rapid growth through fashion shows and social media, achieving rapid success in the US and Europe.
Other Brazilian Brands Making Waves in the U.S.
- Havaianas – The go-to for casual, stylish footwear, especially in Florida and California.
- Osklen – Sustainable luxury brand found in upscale boutiques.
- Schutz – Fashion-forward shoe brand with flagship stores in NY and LA.
Whether through sustainable luxury, creative boldness, or relaxed tropical style, Brazilian fashion has the strength to compete head-to-head with the world’s biggest labels. With continued investment in sustainability, international expansion, and a strong brand identity, names like Melissa, Farm Rio, Carmen Steffens, and Havaianas are cementing Brazil’s place as a global creative powerhouse. The future promises even more store windows across the U.S. with a distinctly Brazilian flair.
